Call / text Email us

Our process · How we work

From first idea to final cut.

See the steps Watch the work

The steps

Five steps. One crew.

Whether it's your first production or your fiftieth, everyone has questions about how it works. Here it is, laid out simply, with no handoffs from the first conversation to the final frame.

  1. 01

    Idea

    Bring a spark or a blank page. We find the story in it together.

  2. 02

    Discovery

    We listen first: your people, your history and what you hope to leave behind.

  3. 03

    SITREP

    Research that points the camera at the story worth telling.

    Zoom in
  4. 04

    Production

    Cinema-grade crew and gear, on location or in studio.

  5. 05

    Completion

    Edit, color, sound and delivery, crafted to hold up for years.

What happens in each step

  1. 01

    Idea

    It starts with a call. Bring a spark, a brief or a blank page, and we'll help you find what's worth saying.

  2. 02

    Discovery

    We listen first: your people, your history, your audience and what you hope to leave behind. You leave with a clear plan, schedule and budget.

  3. 03

    SITREP

    Research that points the camera at the story worth telling. We map your audience and market so the film is built on evidence, not hunches.

  4. 04

    Production

    Cinema-grade crew and gear, on location or in studio, with one of our founders leading the shoot.

  5. 05

    Completion

    Edit, color, sound and delivery, with a cut for every channel it needs to perform on. Made to hold up for years.

SITREP

The step everyone else skips.

SITREP is the research software and process we built in-house to find the story worth telling before a camera rolls.

How a SITREP works

  1. Ingest

    We pull in everything about your audience, market and message.

  2. Synthesize

    We find the trust gaps and the story your competitors missed.

  3. Execute

    We film it with real people and plan where it will run.

See how it works

Timeline

As fast as a day. As long as a year.

Experience means we can move fast when you need it: a shoot and edit can turn around in a single day. Projects with more strategy, writing, production and post can run up to a year. Wherever yours lands, you'll know the schedule before we start.

  • 1 dayOur fastest turnarounds, shoot to delivery
  • 1 yearOur longest engagements, strategy to final post
  • 1 crewFrom the first call to the final cut
“How much does a video cost?”See all FAQs

How we work

No smoke and mirrors.

Four promises we make on every project, big or small.

  1. 01

    Founders on every project

    One of our three founders leads your project, from the first call to the final cut.

  2. 02

    Research before we roll

    A SITREP finds the story worth telling before a camera turns on.

  3. 03

    Straight talk on scope

    You get the plan, schedule and budget up front, with no surprises.

  4. 04

    Built for where it lives

    Every cut is shaped for the channels where it has to perform.

See pricing

Start a project

We'd love to hear your story.

Tell us what you're working on. Wherever you're starting from, we'll help you find the best way to tell it.

Start a project