
Case studies · Thrill Wave
We've got the data to back it up.
A good-looking film is only half the job. Every project we take on has to do something, like get seen, teach something or move people to act. Below is what we made, why we made it and the public numbers around each one:
ITCA Native Vote
Your Voice, Your Power
Goal: Education
Arizona Native Vote, an initiative of the Inter Tribal Council of Arizona, wanted voter education that tribal members would actually watch. So instead of a pamphlet, we made a ten-part documentary series: one question per episode about how a part of government shapes tribal communities, answered by tribal leaders, legal experts and community members in their own words. It's nonpartisan from start to finish, it landed before the 2026 midterms, and it has already played at the NatiVisions Film Festival and the Heard Museum.
Here are a few public numbers from around the project, each with its source:
- 1948The year the Arizona Supreme Court recognized the Native right to vote, 24 years after the Indian Citizenship ActSource: ITCA
- 1970The year federal law ended the literacy tests that kept most Native Arizonans from voting after 1948Source: ITCA
- 2008The year Arizona Native Vote began, after the state's voter ID law kept Native voters from the polls in disproportionate numbersSource: Arizona Native Vote
ITCA WIC
Welcome to WIC
Goal: Education
The Inter Tribal Council of Arizona's WIC program had eligible families who weren't enrolling. Our SITREP research found the barrier was trust, not awareness. So we made Welcome to WIC, a series of short films that walk families through the program in plain language, from the first visit to the checkout line, and then Dear Mom, where tribal mothers speak straight to other mothers with no narration and no institutional voice, shot in unbroken takes so they read as neighbors.
Here are a few public numbers from around the project, each with its source:
- +1.3%ITCA WIC participation, FY2024 to FY2025: its first rise after two years of declineSource: USDA
- 6,430Average women, infants and children on ITCA WIC each month in FY2025Source: USDA
- +9.7%WIC participation nationwide, FY2022 to FY2025Source: USDA
Relentless Beats
Decadence Arizona
Goal: Exposure
Relentless Beats' New Year's Eve festival takes over Phoenix Raceway for two nights. Our aftermovie lets fans relive it, and it puts next year's festival in front of everyone who missed it.
Here are a few public numbers from around the project, each with its source:
- 50,000Fans over two nights in 2025Source: EDM Maniac
- 10 yrsDecadence celebrated its tenth year in 2024Source: Housewub
- 4Stages across Phoenix Raceway, up from its early Rawhide daysSource: EDM Maniac
UBS & Finnerty Partners
Service Without Compromise
Goal: Trust
Finnerty Partners is a UBS Private Wealth Management team whose clients expect the very best. We made a team film that lets prospective clients feel that service before the first meeting.
Here are a few public numbers from around the project, each with its source:
- $914MClient assets the team oversees (June 2025)Source: Forbes
- #11William Finnerty on Forbes' 2026 Best-in-State list, D.C.Source: Forbes
- $5MMinimum for a new client relationshipSource: Forbes
ITCA TEC
Vaccine education
Goal: Awareness
ITCA's Tribal Epidemiology Center needed vaccine education for communities with good reason to distrust government health programs. Standard messaging had backfired, so our research pointed us to tribal health leaders and community members telling it in their own words. This breakdown walks through every choice we made.
Here are a few public numbers from around the project, each with its source:
- 1.4xFlu hospitalization rate for American Indian and Alaska Native adults compared with White adults, 2009 to 2023Source: CDC
- 35%American Indian and Alaska Native adults who got a flu shot in the 2023 to 2024 seasonSource: CDC
- 21Tribal nations in the Inter Tribal Council of ArizonaSource: ITCA
Opendoor
No Trick, All Treat
Goal: Exposure
Opendoor started in Phoenix, and a family pop-up event was a chance to show up for the community in person. We filmed it so the fun reached far beyond the families who came, then cut the day into a case study.
Here are a few public numbers from around the project, each with its source:
- +36%Opendoor revenue, Q1 to Q2 2025, to $1.6 billionSource: Opendoor
- +46%Homes Opendoor sold, Q1 to Q2 2025 (4,299)Source: Opendoor
- +264%Opendoor's stock gain in 2025Source: The Motley Fool
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